Celebrating the 20th edition of Awakenings Festival, we created a scalable 360 design identity combining information design with recognisable brand elements. Awakenings is known for the signature two-day festival and indoor events all year round. Introducing even more events this year, the versatile style now makes it easier to be applied to new promotional materials. The new identity can be easily applied to all the Awakenings’ touch points from print, to merchandise to online promotion & styling of the online platform.

Celebrating the 20th edition of Awakenings Festival, we created a scalable 360 design identity combining information design with recognisable brand elements. Awakenings is known for the signature two-day festival and indoor events all year round. Introducing even more events this year, the versatile style now makes it easier to be applied to new promotional materials. The new identity can be easily applied to all the Awakenings’ touch points from print, to merchandise to online promotion & styling of the online platform.


Role 
Agency


Brand Designer, Motion Designer
Bravoure

maceo
AWFS20 – poster mockup – 004
mobile
macbook-pro-2

© 2025 Luuk Kuipers

© 2024 Luuk Kuipers